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X-WR-CALNAME:Women in Product India | Empowering Women Product Leaders
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X-WR-CALDESC:Events for Women in Product India | Empowering Women Product Leaders
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DTSTART;TZID=UTC:20260829T110000
DTEND;TZID=UTC:20260829T120000
DTSTAMP:20260814T095035Z
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SUMMARY:How Product & Marketing Win Categories Together
DESCRIPTION:About Event\n\n      How Product & Marketing Win Categories Together\n     \n\n      When every company claims to be an AI platform\, differentiation is no longer built on features alone.\n      It is built on positioning\, storytelling\, and strong alignment between Product and Marketing.\n     \n\n      Join Tanwistha Gope\, Head of Marketing at Comviva\, for an exclusive session on how\n      high-performing product and marketing teams work together to create differentiated products\, shape\n      category narratives\, and drive market leadership.\n     \n\n      The session will explore how Product and Marketing can collaborate from the earliest stages of product\n      strategy through positioning\, launch\, customer feedback\, and category creation.\n     \nEvent Details:\n      Date: Saturday\, 29th August 2026\n      Time: 11:00 AM – 12:00 PM IST\n      Format: Virtual\n      Registration: Approval Required\n     \nIn This Session\, We’ll Explore:\n      How to align product strategy with market positioning from day one. \n      Building compelling narratives that stand out in crowded AI markets. \n      Turning product launches into category-defining moments. \n      Creating feedback loops between Product\, Marketing\, and customers. \n      Practical frameworks for building products that customers understand\, adopt\, and champion.\n     \n\n      As markets become increasingly crowded and product capabilities converge\, the ability to communicate\n      a clear and differentiated point of view becomes a critical competitive advantage.\n     \n\n      This session will look at how product teams and marketing teams can move beyond traditional handoffs\n      and instead operate as strategic partners\, combining customer insight\, product direction\, positioning\,\n      and go-to-market execution to build stronger categories.\n     \nWho Should Attend:\n      Product Managers and Product Leaders\n      Product Marketing Managers\n      Founders and Startup Operators\n      Marketing and GTM Leaders\n      Professionals building and positioning AI products\n     \n\n      Whether you’re a Product Manager\, Product Marketing Manager\, Founder\, or GTM leader\, this session will\n      equip you with actionable insights on building not just great products\, but market-leading ones.\n     \nAbout Women in Product India \n\n      Women in Product India is a dynamic community dedicated to empowering women in product management\n      and leadership across India.\n     \n\n      Founded by Swati Awasthi\, WIP India focuses on engaging\, educating\, and inspiring women to shape the\n      future of the product ecosystem while fostering professional growth and leadership opportunities\n      for its 3\,500+ members.\n     \n\n      Membership offers access to curated peer groups\, workshops\, mentorship programs\, job boards\, and\n      exclusive networking opportunities. Women in Product India has hosted 50+ events across cities\,\n      positioning itself as a trusted and inclusive platform for women product leaders.\n     \n\n      Your registration is subject to host approval. Please complete the Luma registration to request\n      your spot for the virtual session.\n     \nHosted by:\n      Women in Product India\n     \n \n\n\n      \n    \n\n\n        Join How Product & Marketing Win Categories Together and become part of the Women in Product India community:\n       \n\n\n          \n            Register for How Product & Marketing Win Categories Together\n          \n        \n\n          \n            Apply for WIP India Membership\n          \n        \n\n          \n            Women in Product India Instagram\n          \n        \n\n          \n            Women in Product India LinkedIn\n          \n        \n\n          \n            Women in Product India Events Calendar\n          \n        \n\n      \n        One-Click Apply
URL:https://womeninproductindia.com/event/how-product-marketing-win-categories-together/
LOCATION:Virtual
ATTACH;FMTTYPE=image/avif:https://womeninproductindia.com/wp-content/uploads/2026/08/421eceea-5fbf-4cba-b723-7c2ca183b20c.png.avif
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